Tuesday, August 31, 2010

RotoHog Rolls Out Syndicated Fantasy Football Games for Independent Publishers

RotoHog has just rolled out a new Fantasy Football Salary Cap game that allows any independent publisher to run their own, syndicated version of the game on their web site. The turnkey solution is aimed at helping niche sites and publishers to engage and monetize their audiences, without having to license or manage a game themselves.

RotoHog already provides branded versions of its games to publishers such as BloombergSports, Sports Illustrated, NBA.com, NASCAR.COM, Pro Football Weekly, Fox Sports International, and others. The first sites to launch a version of its Fantasy Football Salary Cap game include SportsFanLive, a sports content and social network, WePlay, and a number of independent bloggers.

Syndicates and approved associates can personalize the look and feel of game play pages with custom header logos, backgrounds and colors.  They can also promote the game by embedding game widgets in their web pages and/or by posting Referral URL into emails and social media posts.

For more information see:
- Associate Program Terms of Service
- Associate Commission Schedule

Tuesday, August 10, 2010

ROTOHOG Kicks Off Big Fall Season by Launching Four Partner Games with Its New Customizable Platform

Fantasy football games with Military.com and Los Angeles Times, an Us Weekly Celebrity Fantasy Game, a new Premier League fantasy game with hi5, as well as a series of RotoHog fantasy football games, all on tap in August

LOS ANGELES, CA—(Marketwire – August 10, 2010) RotoHog, one of the fastest-growing and most innovative fantasy sports and entertainment game operators and developers for major brands, today unveiled the first of a series of new partner games using the SCP(TM) platform. The games, which include a celebrity fantasy game with Us Weekly, a military-focused fantasy football game for Military.com, a casual fantasy football game for the Los Angeles Times, a Premier League fantasy soccer offering with hi5.com and white label fantasy games under the RotoHog brand, represent the most aggressive and widespread use of the RotoHog customizable game platform for partners at one time. The RotoHog-created games will touch over 50 million fantasy and entertainment game enthusiasts by Labor Day.

“This product release is a great example of how diverse the business has become in the last few years, and we are proud to be able to partner with such a wide group of elite brands to deliver a high level experience, whether you have an interest in celebrity, football, or soccer,” said Kelly Perdew, CEO of RotoHog. “ We also recognize that there are so many quality sites out there that are small and looking for content, so we have developed syndicated versions of RotoHog-branded football games for smaller or growing sites to co-brand and offer their subscribers. It will show that no matter who the partner is…major media company or hard working independent fantasy site…we have a platform that can work.”